Community Marcomms Manager

  • Full Time
  • London
  • Salary: ¬£37,819
Application deadline: 27/04/2018

Website huntermerrifield Hunter Merrifield

Placing Membership and Engagement Professionals first

Job Seniority: Manager
Job Function: Communications/Marketing

 

 

 

Highly rewarding opportunity to work on behalf of UK veterans alongside a Senior Manager Community Marketing to develop and implement integrated marketing and communication plans that engage members, volunteers and supporters at a local level.

To work closely with operational, fundraising and volunteering colleagues, at a local level, to increase awareness, understanding and consideration among target audiences in communities across the country.

To manage a team (of circa 5 people) to achieve/surpass marketing and engagement goals, at a community level.

 

What will I be responsible for?

Work with Senior Manager Community Marketing to recruit, develop and manage a highly effective team to achieve stretch goals, managing team performance on an ongoing basis, rewarding success and acting on under performance.
Recruit, develop and manage a team of marcomms officers to achieve stretch goals.
With the Senior Manager Community Marketing, work to deliver the Engagement strategy with accountability for effectively operationalising community marcomms strand.
As part of the organisation’s integrated marketing and communications approach, plan and deliver targeted engagement/acquisition activity community by community. Fully engage operations, fundraising and volunteering colleagues in this process.
Work with Senior Manager Digital Transformation to ensure that use of the channel is maximised via community marcomms activity.
Develop and manage a budget to achieve the required ROI, year on year.
Support development of the brand, ensuring that all community marcomms activity supports brand coherence.
Use audience insight and market research to inform all marketing planning and decision making and be a champion for audience focus.
Monitor and evaluate all marcomms activity, seeking constant improvement.
Achieve/surpass marketing targets (including improved brand metrics).

What else will I encounter?

Attend in-house and relevant external training courses, as agreed with line manager.
Practise and comply with all UK current policies and procedures.
Ensure GDPR compliance across all activity.
Undertake any reasonable tasks from time to time at the line manager’s request, as may be deemed appropriate within the scope of the post.
Engage actively with our volunteers as appropriate and within the scope of the post.
Promote and embed Equality Diversity and Inclusion (EDI) in all work and ensure community engagement information is communicated in plain English and meets accessibility requirements.
Undertake any reasonable tasks from time to time at the line manager’s request, as may be deemed appropriate within the scope of the post.

 

Putting it all in context…

The post operates within a busy department in a fast- moving charity where effective matrix management and teamwork across divisions is pivotal. May be office or home based but given the nature of this role, the job holder may be required to travel within the UK on a regular basis.
Will manage a remote and possibly home- based team.
Support the development of a brand that has a niche audience. Working with agencies.
Ensuring that we are maximising use of the digital channel.
Setting and working to challenging targets with conflicting demands requiring prioritisation.
Managing a diverse team of marketing and communications professionals through a period of change you will have an excellent leadership style and a confident and natural ability to communicate. if this sounds like you and you are keen to hear more, please apply today and the Hunter Merrifield team will be with you asap!

Huntress Search Ltd does not discriminate on the grounds of ‘protected characteristics’ as defined under the Equality Act and other relevant UK legislation.

Huntress Search Ltd acts as a Recruitment Agency in relation to all Permanent roles and as a Recruitment Business in relation to all Temporary roles.

PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK.

 

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